A Research on the Impact Mechanism of Social Support on Customer Creativity in Online Brand Community

FAN Jun, FAN Xiao-wei

Journal of Central University of Finance & Economics ›› 2023, Vol. 0 ›› Issue (5) : 119-128.

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PDF(1167 KB)
Journal of Central University of Finance & Economics ›› 2023, Vol. 0 ›› Issue (5) : 119-128.

A Research on the Impact Mechanism of Social Support on Customer Creativity in Online Brand Community

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