Game Study on the Heterogeneity of Subsidy Models and Consumers' Purchase Behaviors under the Background of “Subsidy Regression”

ZAN Xin, OU Guo-li

Journal of Central University of Finance & Economics ›› 2021, Vol. 0 ›› Issue (5) : 94-108.

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Journal of Central University of Finance & Economics ›› 2021, Vol. 0 ›› Issue (5) : 94-108.

Game Study on the Heterogeneity of Subsidy Models and Consumers' Purchase Behaviors under the Background of “Subsidy Regression”

  • ZAN Xin, OU Guo-li
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Abstract

With the increase in penetration and ownership of new energy vehicles,the problem has gradually emerged in the imbalance of the new energy vehicle market and inadequate technological development.The existence of problems,such as lack of charging infrastructure,weak innovation degree of core technology,range and fast charging time can not be guaranteed,become a stumbling block to the further development of new energy vehicles.In order to ensure the healthy development of the new energy market,the government constantly adjusts its policies and measures to vigorously develop the new energy vehicle industry,accelerate industrial upgrading,technological update,breaks free of existing bottlenecks,and optimizes the subsidy model.This article analyzes government subsidies,enterprise production,and consumer purchase strategies by constructing a three-party evolutionary game model.Under different subsidies and supervision methods,reveal the evolution process of enterprise production and consumer purchase strategy selection behavior,and analyze the evolution process and results through simulation.Under the collaborative supervision model between the government and consumers,the new energy vehicle manufacturers will actively improve the production technology.After the retreat of stimulating policies,the new energy automobile industry can continue to develop in an independent,independent and healthy direction.

Key words

Evolutionary game / New energy vehicle / Collaborative supervision

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ZAN Xin, OU Guo-li. Game Study on the Heterogeneity of Subsidy Models and Consumers' Purchase Behaviors under the Background of “Subsidy Regression”[J]. Journal of Central University of Finance & Economics, 2021, 0(5): 94-108

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