
The Impact Mechanism of Consumer Animosity, Affinity and Ambivalence on Consumers' Outbound Travel Intentions: The Moderating Effects of Culture Proximity
YANG Yi-weng, SUN Guo-hui, TONG Ze-lin
Journal of Central University of Finance & Economics ›› 2018, Vol. 0 ›› Issue (6) : 94-105.
The Impact Mechanism of Consumer Animosity, Affinity and Ambivalence on Consumers' Outbound Travel Intentions: The Moderating Effects of Culture Proximity
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