Research on Consumer Evaluations of  Commercial  Banks Mixed Operation ——From the Perspective of  Service Brand Extension

ZHENGChun-dong;QI Hai-xin;WANG Han

Journal of Central University of Finance & Economics ›› 2013, Vol. 1 ›› Issue (02) : 42.

Journal of Central University of Finance & Economics ›› 2013, Vol. 1 ›› Issue (02) : 42.

Research on Consumer Evaluations of  Commercial  Banks Mixed Operation ——From the Perspective of  Service Brand Extension

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{{article.zuoZheEn_L}}. {{article.title_en}}[J]. {{journal.qiKanMingCheng_EN}}, 2013, 1(02): 42

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